Why ALMAY - Hypoallergenic
For over 80 years, Almay has been committed to helping women look and feel their best by staying true to its heritage of using pure, hypoallergenic ingredients.
Stringent standards of quality control
Almay is so stringent that fewer than 500 of the over 10,000 ingredients available for use in cosmetics meet Almay's superior standards. Raw materials and finished products are closely monitored for quality and purity. All new ingredients are carefully screened for their potential for sensitization and toxicity.
All products are assessed for irritancy, sensitizing potential and toxicity. Photo toxicity and photoallergy studies are done on a selective basis. Ophthalmology testing is conducted for products that, under conditions of normal usage, might contact the eye. Repeat insult patch tests are conducted on all products.
Additionally, these tests are followed by clinically supervised use tests, in which human volunteers apply the products as intended in accordance with customary usage over an extended period. Safety tests are conducted under strict supervision by independent laboratories.
Microbial and stability testing
All products must pass a thorough microbiological challenge testing series to assure preservative efficacy. Extensive stability testing under a wide range of environmental conditions is performed to guarantee optimum shelf life and product integrity.
Almay products have been tested and proven to be non-comedogenic.
Omission of fragrances
All Almay products are fragrance free. Some Almay formulations contain carefully selected botanical ingredients to enhance their efficacy.
Omission of sensitizers and photosensitizers
Almay does not use ingredients such as tosylamide/formaldehyde resin, urea-formaldehyde resin, paba and its esters, organic mercurials, formaldehyde, balsam compounds, &c yellow no.
11, thimerosal, or methylchloroisothiazolinone, methylisothiazolinone. Certain Almay products contain carmine, a colour additive widely used in make-up, including make-up for sensitive skin. Carmine may cause sensitivity in a limited number of individuals.
Formulations by skin type
Almay products formulated for specific skin types are so noted. all Almay products are formulated for sensitive skin types.